A Product Marketing Manager – Consumer Electronics with a leading international brand. This role will lead product strategy, marketing execution, and demand planning for Thailand, combining strategic insight with hands-on operational excellence.
From analyzing market trends and shaping product positioning to managing P&L and driving successful launches, this position plays a pivotal role in ensuring products thrive in the market.
📍 Location: Bangkok, Thailand
💼 Industry: Consumer Electronics | B2B2C
Key Responsibilities
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Develop and execute marketing strategies aligned with business goals.
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Plan and monitor campaigns across multiple channels (digital, social, print, events).
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Conduct market research and competitive analysis to identify trends and opportunities.
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Manage P&L, demand forecasting, and PSI to improve sales plan accuracy.
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Oversee product master data, order processing, and inventory control.
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Coordinate with sales, product, and design teams for aligned go-to-market strategies.
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Liaise with external stakeholders, vendors, and logistics partners for smooth operations.
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Handle delivery control, invoicing, and import processing support.
Qualifications
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Bachelor’s degree in Marketing, Business Administration, or related field.
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5+ years’ experience in marketing and product management, ideally in consumer electronics or related industries.
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Strong analytical skills with experience in demand forecasting and P&L management.
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Excellent communication and collaboration skills.
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Proficiency in both Thai and English.
Due to the high volume of applications, our team will only be in touch if your application is shortlisted.
Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551