Assistant Brand Manager
Salary: Competitive and based on experience
Location: Ho Chi Minh
Keywords: Brand Management, Marketing, FMCG, Project Management, Interpersonal Communication
Our client is seeking a dedicated and knowledgeable Assistant Brand Manager to join their team in Ho Chi Minh. This role offers an exciting opportunity to contribute to the growth of a leading brand within the FMCG sector. The successful candidate will have the chance to work closely with regional teams, lead integrated marketing activities, and manage new product development processes. This role is perfect for someone who thrives in a collaborative environment and has a strong understanding of consumer and market insights.
- Opportunity to work with a leading brand in the FMCG sector
- Chance to lead integrated marketing activities and manage new product development
- Collaborative work environment with a focus on understanding consumer and market insights
What you'll do:
As an Assistant Brand Manager, you will play a crucial role in shaping the future of our client's brand. Your primary responsibility will be assisting in annual planning to enhance brand health and achieve business objectives. You will collaborate closely with regional teams for marketing alignment and new product development (NPD) processes. Your deep understanding of consumer and market insights will be key in proposing effective plans and actions. Leading integrated marketing activities, coordinating with trade and sales teams, managing external agencies, monitoring brand performance, and managing budgets are also integral parts of your role.
- Assist in annual planning to build brand health and meet business objectives
- Work closely with Regional team for marketing alignment and NPDs process
- Understand consumer & market insights to propose inputs for plan & actions
- Lead integrated marketing activities calendar, ensuring execution in collaboration with cross functions
- Coordinate with Trade & Sales team for effective marketing communication & support across channels
- Manage external agencies for Media and Marketing Campaign executions
- Plan, develop and manage New Product Development process from concept to launch
- Monitor & measure brand & business performance, keeping in mind KPIs and ROIs
- Manage respective budget & expenditures
What you bring:
The ideal candidate for the Assistant Brand Manager position brings a wealth of knowledge and experience in marketing, particularly within the FMCG sector. With at least three years' experience under your belt, you're ready to take on this challenging role. Your excellent command of English will aid you in communicating effectively across various teams. Your strong project management skills will ensure that all tasks are completed on time and within budget. Your interpersonal communication skills will enable you to build strong relationships both internally and externally. Above all, your result-oriented mindset will drive you towards achieving business objectives.
- Bachelor/Master’s degree in marketing or related fields
- Minimum 3 years of experience in marketing, brand marketing, preferably in FMCG companies
- Excellent command of English language
- Good project management skills
- Good interpersonal communication skills
- Result-oriented mindset
What sets this company apart:
Our client is renowned for their commitment to excellence and innovation in the FMCG sector. They offer a supportive and collaborative work environment where every team member's contribution is valued. Their focus on understanding consumer and market insights sets them apart from other companies, making them a leader in their field. This is an exciting opportunity to join a company that values growth, leadership, and a supportive work environment.
What's next:
Apply today by clicking on the link. We look forward to receiving your application!
Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
