BUSINESS DEVELOPMENT MANAGER – MEDICAL DEVICE
Salary: Competitive and based on experience
Location: Ho Chi Minh City
Keywords: business growth, medical device, customer engagement, team leadership, market development, healthcare solutions, strategic planning, sales performance, stakeholder relationships, ethical business practices
An exciting opportunity has arisen for a Business Development Manager to lead the Southern Vietnam Sales organisation within a renowned global medical device company. This pivotal role is designed for an individual who thrives on shaping commercial strategies, building high-performing teams, and driving sustainable business growth in the healthcare sector. As the Business Development Manager, you will be at the forefront of translating national objectives into actionable plans tailored to the unique landscape of Southern Vietnam’s healthcare market. You will have the chance to make a significant impact by fostering long-term partnerships with key stakeholders, optimising product portfolios, and ensuring operational excellence across all facets of the sales cycle. The organisation offers a supportive environment that values integrity, compliance, and ethical conduct, while providing opportunities for professional development and personal growth. Flexible working arrangements and a culture that encourages collaboration and knowledge sharing make this an outstanding career move for those passionate about advancing healthcare solutions.
* Play a central role in shaping and executing commercial strategies for the Southern Vietnam healthcare market, directly influencing business growth and market presence through effective customer engagement and resource management.
* Lead, coach, and develop a dedicated sales team, fostering a collaborative and high-performance culture that prioritises customer satisfaction, ethical business practices, and continuous professional development.
* Benefit from flexible working opportunities within an inclusive environment that values teamwork, supports ongoing learning, and upholds the highest standards of integrity and compliance in all business activities.
What you'll do:
As Business Development Manager – Medical Device based in Ho Chi Minh City, you will play a vital role in steering the direction of the Southern Vietnam Sales organisation. Your day-to-day responsibilities will involve crafting bespoke commercial plans that align with national objectives while addressing local market dynamics. You will be instrumental in driving revenue growth through targeted sales initiatives and by nurturing relationships with key stakeholders across hospitals and procurement bodies. By overseeing every stage of the customer journey—from initial engagement through after-sales support—you will ensure lasting partnerships built on trust. Working collaboratively with cross-functional teams including Product Marketing, Service, Finance, Operations, and external distributors will be essential for delivering seamless product launches and optimising operational efficiency. Your ability to manage complex sales funnels using data-driven insights will underpin your success in achieving ambitious targets. Additionally, you will champion a culture of integrity by modelling ethical behaviour at all times while supporting your team’s ongoing development through coaching and clear objective setting.
* Translate national business strategy into actionable commercial plans specifically tailored to address the needs and opportunities within the Southern Vietnam healthcare sector.
* Drive sales, marketing initiatives, and account development efforts to achieve ambitious revenue targets, optimise product mix, and expand market penetration across diverse customer segments.
* Identify, cultivate, and maintain strong relationships with key accounts and influential stakeholders such as hospital leaders, procurement bodies, and key opinion leaders to enhance market presence.
* Oversee the entire customer lifecycle from initial demand creation through to post-sale satisfaction in order to build enduring business partnerships based on trust and mutual benefit.
* Collaborate closely with Product Marketing teams to ensure successful product launches, alignment of value propositions, and execution of regional go-to-market strategies that resonate with local customers.
* Manage the sales funnel by tracking opportunities meticulously, ensuring accurate forecasting, prioritisation of high-potential leads, and effective pipeline management to maximise conversion rates.
* Develop tailored pricing strategies for both distributor and direct sales channels using comprehensive market analysis and competitor benchmarking to ensure profitability.
* Coordinate with senior leadership on budgeting processes, financial forecasting, and mid-term planning activities that support broader organisational goals while maintaining strict cost control measures.
* Maintain a robust market intelligence system encompassing customer segmentation data, install-base information, competitive insights, and evolving market trends to inform strategic decision-making.
* Lead by example in upholding ethical standards by ensuring all business activities comply with internal codes of conduct as well as relevant legal requirements in Vietnam.
What you bring:
To excel as Business Development Manager – Medical Device in this role based in Ho Chi Minh City, you will bring extensive experience gained from senior positions within sales or business development functions—ideally within medical devices or healthcare solutions. Your background should include leading teams through periods of change while consistently exceeding revenue targets in complex B2B environments. A deep understanding of local market dynamics combined with hands-on expertise managing large accounts will enable you to identify new opportunities for growth while maintaining strong existing relationships. Your approach should be grounded in empathy; you are adept at listening carefully to client needs before proposing tailored solutions that add genuine value. Strong analytical skills are crucial for interpreting market intelligence data effectively so that commercial plans remain responsive to evolving trends. Above all else, your commitment to ethical conduct sets you apart: you act as a role model for integrity both internally among colleagues—and externally when representing your organisation.
* Bachelor’s degree or higher in Business Administration, Marketing or a related field is required to provide foundational knowledge for strategic planning and commercial execution.
* A minimum of 8–10 years’ progressive experience in sales or business development roles within highly regulated industries such as medical devices or healthcare solutions is essential for understanding industry nuances.
* At least 5 years’ proven leadership experience managing teams within B2B environments demonstrates your capability to inspire collaboration and deliver results through others.
* Demonstrated track record of managing large accounts successfully—including achievement of challenging sales targets—reflects your ability to drive sustainable business growth.
* Hands-on expertise in B2B sales processes within healthcare or medical device sectors ensures familiarity with complex stakeholder landscapes.
* Advanced proficiency in sales planning methodologies including forecasting techniques and pipeline management tools enables effective opportunity prioritisation.
* Comprehensive understanding of sales performance metrics combined with practical experience using CRM systems supports data-driven decision making.
* Exceptional interpersonal skills coupled with excellent communication abilities allow you to build rapport quickly with clients as well as internal teams.
* Customer-centric mindset focused on nurturing long-term relationships with clients ensures high levels of satisfaction throughout the customer lifecycle.
* High standards of integrity paired with unwavering commitment to compliance guarantee adherence to both internal codes of conduct and external regulatory requirements.
What sets this company apart:
This global medical device company is recognised for its unwavering commitment to improving patient outcomes through advanced technology solutions tailored for healthcare providers worldwide. With a longstanding reputation for quality products backed by rigorous research and development efforts, it offers employees an inspiring environment where their contributions have real-world impact on public health. The company fosters an inclusive culture where collaboration is encouraged across departments—enabling individuals at every level to share ideas openly while benefiting from structured training programmes designed around personal growth objectives. Employees enjoy flexible working arrangements that promote work-life balance alongside generous support for ongoing professional development. Ethical business practices are deeply embedded within organisational values; staff are empowered not only to meet but exceed compliance standards—ensuring peace of mind when navigating complex regulatory landscapes. For those seeking meaningful work within a supportive network committed to making a difference in healthcare delivery—this is an exceptional place to advance your career.
What's next:
If you are ready to take on this rewarding challenge where your expertise can shape the future of healthcare solutions in Southern Vietnam—now is the perfect time to apply!
Apply today by clicking on the link provided—your next career milestone awaits!
Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
